MSC Sponsors Cool Logistics Global 2021

MSC is pleased to be attending and sponsoring this year’s Cool Logistics Global, the flagship event for the perishables trade, logistics, refrigerated shipping and cold chain industries, from 19-21 October. 

Hosted by the Port of Rotterdam, the event will be held digitally for the second year running, and MSCs experts will be online and on-hand to speak with new and existing customers about our reefer solutions for the cold cargo supply chain.  

As part of the conference’s technology focus on 21 October, Andre Simha - Global Chief Digital and Information Officer for MSC, will be joining a panel discussing MSC’s electronic Bill of Lading (e-BL) solution, a new digital solution for processing the bill of lading – one of the most important trade documents - online.  The panel will be an opportunity to demonstrate how the e-BL and the wider e-documentation trend moving forward in shipping can substantially improve speed, security and operational efficiencies, thus helping mitigate the impact of trade disruptions on frozen and fresh cargo flows during COVID-19. 

MSC provides technology-driven solutions for cold chain logistics, including advanced reefer provision, Controlled Atmosphere and Cold Treatment protocols to satisfy all your cold supply chain needs. Our global transport and logistics services, supported by in-country experts, enable us to deliver global refrigerated solutions, locally, at every step of your cargo’s journey.  

To find out more about the event, visit the Cool Logistics Global webpage.  

You can also learn more about MSC’s reefer solutions for your refrigerated cargo at this dedicated webpage.