/fr/newsroom/news/local-news/ecuador/2025/september/msc-joins-banana-time-2025-delivering-ecuadorian-bananas-to-the-world
📅 Date: 14-17 October 2025
📍 Venue: Hilton Colón Hotel, Guayaquil, Ecuador
🏛 MSC Booth: #19, Isabella Hall
MSC is excited to announce our participation at Banana Time 2025 in Guayaquil, one of the most important annual events in Ecuador’s banana industry.
Ecuadorian bananas are globally recognized for their quality, taste, and consistent supply, making them one of the country’s most iconic export products. As the world’s leading banana exporter - accounting for 30% of global production - Ecuador relies on a robust logistics chain to ensure the fruit reaches international markets in optimal condition.
As the largest shipping line specializing in refrigerated cargo backed by a global network of experts, MSC Ecuador is at the forefront of ensuring bananas are transported with precision, flexibility and cost-efficiency.
MSC iReefer: The Real-Time Monitoring Revolution
Come join MSC at Banana Time to learn more about exciting new additions to MSC’s bespoke solutions built to meet your specific fresh fruit needs and help enhance your presence in the global market.
Launched in 2025, we recently introduced MSC iReefer, the most advanced reefer container monitoring system, to give customers real-time visibility into their shipment’s position, temperature, humidity, and overall journey, helping them prevent losses and optimize efficiency.
Comprehensive Solutions That Transform Your Logistics Experience
We’re equally excited to share the possibilities of value-added solutions like the electronic bill of lading (eBL), created for faster and safer documentation, Marine Cargo Insurance to deliver comprehensive cargo insurance coverage and our user-friendly platform myMSC, enabling you to manage shipping services, track shipments and explore our comprehensive logistics solutions offering.
MSC is dedicated to providing solutions that empower our clients and deliver a tailored customer experience that is seamless, secure and transparent.
Meet Our Experts at Banana Time 2025
We look forward to welcoming you at Banana Time 2025. Our specialists will be available to provide personalized advice on refrigerated equipment and tailored solutions for banana transportation, fully adapted to your specific needs.